by Sarah | Aug 15, 2019 | Products, Startup Tips
I bet you have them on your bathroom shelf right now. A row of gorgeous little dropper bottles, or maybe just one precious one that you can’t get enough of. An oil with all your favourite ingredients that makes your skin feel just PERFECT, or pretty damn close....
by Sarah | Aug 12, 2019 | Startup Tips
When I launched my course, Flourish, I made a huge rookie error – I ASSUMED that I knew what people wanted. Spoiler alert: Uh-oh. I assumed that people wanted a course. That they wanted to be fed the information they needed to design, create and launch a new...
by Sarah | Jul 8, 2019 | Startup Tips
Thinking about doing a DIY product photo shoot? I’ve bootstrapped more photo shoots than I care to mention and even if I’m getting furious looks here from pro photographers, there ARE ways you can take great product shots on your own, with nothing but your...
by Sarah | Jun 5, 2019 | Startup Tips, Video
Welcome to Episode 2 of Flourish! In this video for product designers and makers, I take you through 9 things you can do BEFORE you even start your business! From building your audience to making sure you are financially prepared, if you are thinking of starting a...
by Sarah | Jun 1, 2019 | Startup Tips, Video
This week I launched my YouTube channel, Flourish and I can’t wait to share my experience and tips with you as you set out on your design -> retail journey. In this video for product designers and makers, I tell you how to talk to retailers for the first...
by Sarah | Jan 24, 2019 | Startup Tips
If you want to start a food business, then you have a very specific set of challenges, but also so huge advantages. Let’s start with the advantages, shall we? Testing your idea is a cinch. 1. Unless you live on the moon, there are going to be SOME people around...
by Sarah | Jan 15, 2019 | Products, Startup Tips
Are you feeling buzzed about planners this year? Are you feeling EXTRA buzzed because not only did you get an amazing planner for 2019 but you’ve also got something else in mind – creating and launching your OWN planner for 2020? January is a great month...
by Kathy | Dec 7, 2018 | Startup Tips
As the mother of two daughters under the age of 10, I still get to determine what they consume every day, from food to screen time. I know that won’t last for very much longer, and I worry about what will happen when they strike off on their own into the world of...
by Sarah | Sep 8, 2018 | Startup Tips
In my last post about outsourcing, which you can read here, I talked about setting up realistic expectations, paying fairly and staying in close contact with your contractors. The hard work doesn’t stop when you agree on a price and start work though. Working...
by Sarah | Aug 21, 2018 | Startup Tips
1 Start A Blog You don’t need a product or service to start a blog. If you know your business name already, or are comfortable using your own name, buy your domain and START. You can start building up evergreen content on your domain that will lay the...
by Sarah | Aug 19, 2018 | Website Design
I’m writing this post in response to some requests I had over on a FB group – a poster was worried that she didn’t have the budget for an all singing all dancing website, but was now in the position of having no website at all and didn’t know...
by Sarah | Aug 17, 2018 | Mindset + Motivation
It goes without saying that I am all about female founders, but when these amazing women make awesome t-shirts AND have amazing podcasts AS WELL, then I get quite giddy. Today I want to introduce you to two fantastic woman-owned brands, both brimming with sass. Brave...
by Sarah | Jul 6, 2018 | Startup Tips
Over the last few days I’d been hearing “IGTV” around the place a lot, but I didn’t pay any attention because a) I confused it immediate with HGTV, which is an interior design thing and b) because OMG I have so much on my plate at the moment...
by Sarah | Jul 4, 2018 | Startup Tips
Before I came to web design, I worked in product design, and my studio created products for luxury retailers all over the world. I was always really interested in their motivations and the sort of products they snapped up from me, and ones they ignored. I HAD to be...
by Sarah | Jun 29, 2018 | Startup Tips
In this series of posts, I will be talking about the thrills and spills of starting a physical product based business. When I started my design studio 9 year ago, I had absolutely ZERO experience, and I spent a long time finding out how you get from an bright idea to...
by Sarah | Jun 26, 2018 | Website Design
Recently I have had clients get in touch with me to ask me to “fix” their existing websites. I have clicked onto their website while we’ve been on the phone and seen in one case a half-functioning site, and in the other a functioning but oddly...
by Sarah | Jun 25, 2018 | Mindset + Motivation
… and why Startup Training? When I have told people about my new website and the new direction I am taking with my business by offering more startup training and coaching as well as designing beautiful websites for my clients, the first question has been Why are...
by Sarah | Jun 21, 2018 | Startup Tips
Before I start telling you about outsourcing, I strongly believe that as an entrepreneur you should understand how to do almost every aspect of the daily running of your business yourself, especially if you are starting small. This is the first in a series of post...
by Sarah | Jun 13, 2018 | Startup Tips
Blue Ocean v Red Ocean In the startup world you’ll hear the phrases BLUE OCEAN and RED OCEAN tossed around a lot. I’m pretty anti-jargon, but the concept of blue and red oceans is a sound one. A BLUE OCEAN is an open market in which you are CREATING demand for an...
